How to rebrand content sites

Rebranding often goes hand in hand with a change in business strategy or content strategy. As my previous post discussed, big changes are risky. Incremental changes lets you validate you’re on the right track. Fortunately for content sites, content is relatively easy to experiment with. You can try out a new strategy on a small scale. We’ve…… Continue reading How to rebrand content sites

Content is King

Content is king. If your content is good then users will return and they will bring a friend. SEO can drive users to your site in droves but unless the content is good they won’t stick. Don’t get me wrong, SEO is big, but it’s not the answer. It’s like a restaurant that caters for…… Continue reading Content is King

Using the Metro API – a guide for newbies

I’m going to show you how to use the Metro API. This post is aimed at javascript beginners but i recommend you try out this fun interactive introduction first – Step One. Create a  file on your computer. Call it something like “metro.html”. Step Two. Copy the HTML below into it. Open the file in…… Continue reading Using the Metro API – a guide for newbies